Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Rebecka from NSW for donating $20.00 worth of toys

Thanks Laura from VIC for donating $39.48 worth of toys, including a Bluey Series 10 Figurine 4 Pack With Accessories Assorted

Thanks Merryn from QLD for donating $75.00 worth of toys

Thanks Lisa from NSW for donating $414.77 worth of toys, including a Billabong B Pencil Case Multi

Thanks Cassandra from VIC for donating $100.00 worth of toys

Thanks Danielle from NSW for donating $86.98 worth of toys, including a LEGO City Fire Station & Fire Truck

Thanks Matisse from NSW for donating $20.98 worth of toys, including a Beanie Boos Regular Plush Tony Penguin

Thanks Kiara from NSW for donating $50.00 worth of toys

Thanks Alana from WA for donating $250.00 worth of toys

Thanks Tiarne from NSW for donating $178.90 worth of toys, including a 3C4G Fairy Garden Novelty Sketching & 3D Artworks Craft Set

Thanks Susan from VIC for donating $100.00 worth of toys

Thanks marilyn from QLD for donating $20.00 worth of toys

Thanks Nicholas from VIC for donating $150.00 worth of toys

Thanks nandini from NSW for donating $90.00 worth of toys

Thanks Renee from SA for donating $59.98 worth of toys, including a Batman IR UFO Ball Helicopter

Thanks lucy from NSW for donating $20.00 worth of toys

Thanks Katie from QLD for donating $18.49 worth of toys, including a Dig & Discover Rocks & Minerals Mining Kit

Thanks Amelia from WA for donating $250.00 worth of toys

Thanks Loki from NSW for donating $30.99 worth of toys, including a LEGO Classic Creative Ocean Fun

Thanks John from NSW for donating $60.00 worth of toys